DIGITAL VALUE CHAINS – AN EXPLORATORY STUDY ON THE IMPACT OF DIGITALIZATION ON THE DEVELOPMENT OF VALUE CHAINS IN THE BANKING AND FINANCE INDUSTRY

Abstract

This research evaluates the impact of the digital transformation on the value chains of the banking and finance industry around the themes trust, efficiency, business model innovation and value chain player dynamics. A mixed method approach is used, comprising a review of scientific literature, qualitative interviews of industry experts and evaluation of selected real-world case studies. Findings suggest the trust and efficiency impacted by digitalization whereas the rise of new business models can be observed selectively and new players such as fintechs gaining power but do endanger of replace incumbent players only to a limited extent.