МОТИВАЦИЯ НА СЛУЖИТЕЛИТЕ ЧРЕЗ ИГРОВИЗАЦИЯ
| dc.contributor.author | Даргов, Ивайло | |
| dc.date.accessioned | 2025-03-18T11:34:17Z | |
| dc.date.issued | 2019 | |
| dc.description.abstract | This article presents the gamification as a new, but useful instrument for building employee motivation, increasing work satisfaction; improving corporate image and affiliate loyalty in sustainable manner. | |
| dc.identifier.issn | 1311-221X | |
| dc.identifier.uri | http://research.bfu.bg:4000/handle/123456789/819 | |
| dc.language.iso | bg | |
| dc.publisher | Бургаски свободен университет | |
| dc.relation.ispartofseries | vol. XL; p.349 | |
| dc.subject | gamification | |
| dc.subject | employee motivation | |
| dc.subject | work satisfaction | |
| dc.subject | loyalty | |
| dc.title | МОТИВАЦИЯ НА СЛУЖИТЕЛИТЕ ЧРЕЗ ИГРОВИЗАЦИЯ | |
| dc.title.alternative | MOTIVATION OF EMPLOYEES THROUGH GAMIFICATION | |
| dc.type | Article |