СЪВРЕМЕННИТЕ ОТГОВОРНИ БИЗНЕС ПРАКТИКИ И КОНСУЛТАНТСКИ РЕШЕНИЯ НА СОЦИАЛНИЯ МЕДИЕН МАРКЕТИНГ
Date
2020
Authors
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Publisher
Бургаски Свободен Университет
Abstract
This report aims to reveal the real implementation of corporate and socially engaged companies. Their sustainable business is developed with concern not only for local resources, but also for culture and traditions. Company commitments to community’s prosperity through unsolicited business practices and the use of organization's own resources are modern business social initiatives.
Description
Keywords
corporate social responsibility, societal media marketing solutions, sustainability