THE PERCEPTION OF THE CULTURE OF INNOVATION IN BULGARIAN SMALL AND MEDIUM-SIZED ENTERPRISES AS A CONDITION FOR INCREASING COMPETITIVE PERFORMANCE
dc.contributor.author | Yanica Petkova Dimitrova | |
dc.date.accessioned | 2025-04-01T10:04:25Z | |
dc.date.issued | 2023 | |
dc.description.abstract | For the successful existence of companies in the conditions of Industry 4.0, it is necessary to create and introduce innovations. The company's culture determines this is defined as a culture of innovation. The goal is to increase the competitiveness of the company. In this report, based on an empirical study among 300 small and medium-sized enterprises, we seek the relationship between corporate culture – competitiveness and related constructs. | |
dc.identifier.isbn | 978-619-253-024-2 | |
dc.identifier.uri | http://research.bfu.bg:4000/handle/123456789/1337 | |
dc.language.iso | en | |
dc.publisher | Бургаски свободен университет | |
dc.relation.ispartofseries | 2023 | |
dc.subject | corporate culture | |
dc.subject | competitive performance | |
dc.subject | innovation | |
dc.subject | the culture of innovation | |
dc.subject | small and medium-sized enterprises (SME) | |
dc.title | THE PERCEPTION OF THE CULTURE OF INNOVATION IN BULGARIAN SMALL AND MEDIUM-SIZED ENTERPRISES AS A CONDITION FOR INCREASING COMPETITIVE PERFORMANCE | |
dc.type | Article |