AN ALGORITHM FOR ANALYSING MESSAGES IN THE CONTEXT OF ONE-WAY PERSUASIVE COMMUNICATION

Abstract

The report presents an algorithm by which everybody (not only researchers, scientists or experts) could analyse any messages in the context of different types of one-way persuasive communication. Basic concepts such as “oneway communication”, “informational disorder”, “fact-checking process”, “critical thinking”, “constructivist decoding”, are defined. The main theoretical base for the elaboration of the proposed algorithm are ideas and principals that are developed in the scope of the theories of persuasion.