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2010. Предизвикателства пред Висшето образование и научните изследвания в условията на криза. Том 2 >

Please use this identifier to cite or link to this item: http://research.bfu.bg:8080/jspui/handle/123456789/140

Заглавие: Българската кандидатура за еврокомисар: криза по учебник
Други Заглавия: Bulgarian candidacy for eurocommissionair: A crisis by the book
Автори: Filipov, Milen
Ключови Думи: crisis
political PR
Rumiana Jeleva
weak symptoms
crisis lifecycle
Issue Date: 2010
Издател: Burgas Free University, 62, San Stefano Str., 8001 Burgas, Bulgaria
Цитиране: International research conference, “Challenges to Higher Education and Research in the Global Economic Crisis”, Burgas, 25 - 26 June 2010
Серия/Отчет но.: BFU_MK_2010_TOM_I;str-100
Резюме: This paper studies the process of preparation of Rumiana Jeleva as the Bulgarian candidacy for an Eurocommissionair post. It analyses the communication campaign Rumyana Jeleva conducted and the causes that lead to her catastrophic performance at the hearing, the effects of the crisis on her political, professional and personal life. The paper also gives some guidelines for what could have been done for a successful performance.
Описание: International research conference 2010
URI: http://research.bfu.bg:8080/jspui/handle/123456789/140
ISBN: 978-954-9370-72-0
Appears in Collections:2010. Предизвикателства пред Висшето образование и научните изследвания в условията на криза. Том 2

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