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Research at Burgas Free University >
2. Издания на БСУ от международни конференции / Collection of Papers of BFU from International Conferences >
2010. Предизвикателства пред Висшето образование и научните изследвания в условията на криза. Том 2 >
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http://research.bfu.bg:8080/jspui/handle/123456789/141
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| Title: | Релацията ценности - колоквиализация на вестникарския език |
| Other Titles: | The relation values-newspaper language colloquialization |
| Authors: | Lazarova, Mariana |
| Keywords: | colloquialization
newspaper language
values |
| Issue Date: | 2010 |
| Publisher: | Burgas Free University, 62, San Stefano Str., 8001 Burgas, Bulgaria |
| Citation: | International research conference, “Challenges to Higher Education and Research in the Global Economic Crisis”, Burgas, 25 - 26 June 2010 |
| Series/Report no.: | BFU_MK_2010_TOM_I;str-35 |
| Abstract: | The term colloquialization stands for the permeation of newspaper language with colloquial and dialogue elements, of provocative rudeness eliminating the borderline between formal and informal. This is both national and worldwide tendency, motivated by the effectiveness of the communicative function. While in the years following 1989 rudeness was provided the status of a standard through colloquialization, after 2007 rude lexics appeals to values so devaluated that it seems inappropriate to name them with elevated and lofty words. Colloquialization has made newspaper language attractive. However as anything driven to excess, it has repudiated itself. |
| Description: | International research conference 2010 |
| URI: | http://research.bfu.bg:8080/jspui/handle/123456789/141 |
| ISBN: | 978-954-9370-72-0 |
| Appears in Collections: | 2010. Предизвикателства пред Висшето образование и научните изследвания в условията на криза. Том 2
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