SUCCESS FACTORS FOR ACCELERATING THE INNOVATION PROCESS AND INCREASING THE USER ACCEPTANCE OF PUBLIC CHARGING INFRASTRUCTURE IN THE CONTEXT OF ELECTRIC MOBILITY

Abstract

The German mobility industry has been in a strong transformation process since the beginning of the energy transition. Electric mobility is one of the transport policy measures that allows climate-neutral mobility. In order to achieve user acceptance of electric vehicles and their charging infrastructure, the technologies must be highly attractive to potential users. This research approach focuses on accelerating the innovation process and increasing the user acceptance of public charging infrastructure within the early majority of Roger’s adoption segments. Therefore, a new model will be developed which identifies processual and contentual success factors. As a basis, a phase model of the innovation process and acceptance theories will be used.