SUCCESS FACTORS FOR ACCELERATING THE INNOVATION PROCESS AND INCREASING THE USER ACCEPTANCE OF INNOVATIONS – A CASE STUDY ANALYSIS OF PAST IT INNOVATIONS

Abstract

This paper examines past IT innovations in order to derive success factors for the development of public charging infrastructure in the context of electric mobility. For this purpose, two case studies are conducted using the data collection method of a literature review. The successful innovation of the Apple iPhone and the failure of Nokia's mobile devices sector are used as objects of investigation. Both, the success of Apple’s iPhone and the failure of Nokia's mobile devices sector are primarily due to the products themselves. In case of the iPhone, key factors have been its innovative characteristics, the combination of different functions in one product as well as its high quality and simplicity in use. In case of Nokia's mobile devices sector, their lack of innovation on the one hand and Symbian’s lack of innovation on the other hand have been mainly responsible for their failure. Moreover, the device’s outdated design as well as their lack of usability mainly have contributed to their downfall.