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5. Списание 'Съвременна хуманитаристика' / Magazine 'Contemporary Humanitaristics' >
2012 Брой 1 >

Please use this identifier to cite or link to this item: http://research.bfu.bg:8080/jspui/handle/123456789/311

Title: Имидж и репутация
Other Titles: Image and reputation
Authors: Popova, Diana
Keywords: имидж
репутация
PR
перцепция
аудитории
image
reputation
perception
audiences
PR
Issue Date: 2012
Publisher: Център по хуманитарни науки, Бургаски свободен университет, 8000 Бургас, бул. "Сан Стефано" №62
Series/Report no.: 2012 брой 1;стр-5
Abstract: Статията разглежда някои основни характеристики на имиджа и репутацията както и приликите и разликите между тях. The article looks at some major characteristics of image and reputation as well as at the differences and similarities between them.
Description: Списание "Съвременна хуманитаристика" 2012 брой 1
URI: http://research.bfu.bg:8080/jspui/handle/123456789/311
ISSN: 1313-9924
Appears in Collections:2012 Брой 1

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