Quantitative versus qualitative research in its epistemologically ontological tensions, its implications and future trends in management branch of social science under the dogma of the Western business schools

Abstract

Management studies gained a significant place among the modern branches of social science; there are more MBA degree holders globally than any other masters' (Koenig & Lofstad, 2004) and for many institutions the management schools became “cash generators” sponsoring other disciplines of the social research (Bonoma, 1985).